Bold Design Draws Rave Reviews

MISSION VIEJO, Ca (May 2, 2011) – Bold design in car and location came together last week as Audi Mission Viejo unveiled the all-new Audi A7 to an appreciative crowd at the iconic [seven-degrees] art and multimedia event studio in Laguna Beach.

Guests were greeted by the shrouded form of the A7 as they entered the venue. [seven-degrees], with its award-winning architecture and state-of-the-art multimedia system, was the perfect backdrop to introduce Audi’s newest star.

Audi Mission Viejo’s executive director Matt Gunderson introduced a video presentation detailing the Audi A7’s most impressive features. At the end of the presentation, the A7 was revealed, generating immediate interest and a significant line for the chance to take a short test ride in the car that has become the talk of the automotive industry for its impressive styling and performance.

From first glance, the exterior of the Audi A7 grabs attention, with its coupe-like appearance, frameless door windows and door-mounted side mirrors. The boat-tail rear section, integrated spoiler and signature Audi LED taillights combine to give the A7 its avant garde facade. Inside, the defining element is the “wraparound” design which encircles the driver and passenger, with a center console oriented toward the driver to enhance focus.

The innovative, five-door design of the newest Audi entry sits atop a sporty, lightweight chassis and is partnered with a highly efficient supercharged V-6 engine, the latest generation quattro® all-wheel drive and the most advanced driver assistance and multimedia systems on the road today, defining a new benchmark for the premium segment.

“The Audi A7 represents a totally new segment in the Audi lineup,” said Gunderson. “Audi has created a driving experience that is second to none – from the all-LED taillights to the retractable spoiler, the A7 is already a cultural icon.”

Audi Mission Viejo has been family owned and operated since 2004. Nestled in the heart of Southern Orange County, Audi Mission Viejo has a commanding inventory of new and Audi Certified Pre-Owned vehicles and is a multiple winner of Audi’s Magna Society recognition, an award reserved for dealerships with exceptional service. Audi Mission Viejo is Orange County’s exclusive Audi-only dealership and is an authorized Audi A8 and Audi R8 dealer, earning the right to sell, lease and service these rare Audi models – currently the only such dealer in Orange County. Visit us at

The all-new Audi A7